MG pays people in the UK to try the electric vehicle experience
It’s been a common term in the electric vehicle world since I learned about electric vehicles – Butt in seats. That is the magic formula for selling electric vehicles and increasing acceptance. If you can get someone to test an electric car for the first time, it is almost guaranteed that they will love it and be much more interested in electric vehicles and much less hampered by common electric car myths and overemphasized fears.
MG is aware of this and with this in mind, has taken an innovative yet simple approach to selling electric vehicles in the UK. It’s just about paying people to take a test drive. Come on over and try out an electric MG and get £ 750 off one. (The company also includes plug-in hybrids under the EV umbrella.) The promotion runs through June. And the process is easy for consumers – just book a test drive and Download the special voucher. “The £ 750 bonus is on top of any other offer at the time of purchase and is compatible with 0% finance operations,” the company adds.
MG is jumping into the shift to electric vehicles faster than others in the UK. In 2021, a third of MG vehicles sold in the UK so far will be plug-in electric vehicles.
MG already sells fairly affordable electric vehicles, but the £ 750 discount helps a lot more.
The MG ZS EV starts over € 26,095 (after UK plug-in car grant of £ 2,500). The MG ZS EV Exclusive costs £ 2,500 more. According to the WLTP test system, the range of the vehicle when fully charged is as follows:
- Combined range: 163 miles (263 km);
- Urban area: 231 miles (372 km).
The combined driving efficiency of the model is 3.3 miles / kWh (18.6 kWh / 100 km).
For charging, the MG ZS EV can of course be conveniently charged at home like any other electric vehicle, and this is where the majority of the charging process is carried out if you have a possibility to charge it at home (a normal socket works). – I use that). If the driver needs to charge quickly on the go or for other reasons, the MG ZS EV can charge up to 50 kW and be charged to 80% in 40 minutes.
The MG5 EV Excite starts over € 25,095 (after the UK Plug-in Car Grant of £ 2,500) and the MG5 EV Exclusive starts at £ 27,595 (after the UK Plug-in Car Grant of £ 2,500). The MG5 EV comes with a full charge range of 214 miles (WLTP) and a maximum charge rate of 50 kW.
The company also sells the MG HS plug-in hybrid. MG offers a 7-year guarantee on all three of these plug-in vehicle models.
With more than 30% of its 2021 sales from plug-in vehicles, MG actually owns 5.5% of the total UK plug-in vehicle market. It just hit its overall market record of 1.45% in March, so you can see that its plug-in vehicle share of 5.5% is a nice step up from its overall position in the market.
“MG’s mission is to make electric vehicle driving accessible to everyone on the way to 2030. Electric vehicle adoption and demand from customers has increased as battery range has increased and costs have decreased, and we are proud that MG has become the brand for affordable electric vehicles, ”said Guy Pigounakis, MG Commercial Director.
“Our latest sales results show that MG’s commitment to making electric vehicles affordable for everyone, popular with car buyers, and helping to make electric vehicles as affordable as possible for everyone, anyone who wants a test drive in one of our electric or Plug-in vehicles makes takes models in June will receive a further incentive in the form of a thank you of £ 750.